
Dr. Mukul Kumar Shrivastava
Associate Professor
Dr. Mukul Kumar Shrivastava is an Associate Professor in Marketing and General Management. He has more than 16 years of professional experience in corporate and teaching arena. He holds doctorate degree (PhD) and UGC-NET certificate in Management.
He did his Master’s in Marketing Management from Jamnalal Bajaj Institute of Management Studies (Mumbai University). He obtained his B.Tech. degree in Electrical Engineering from NIT, Bhopal after completing schooling from Sainik School and Delhi Public School.
He is an Accredited Management Teacher in Marketing Management certified with All India Management Association (AIMA). He has qualified AMFI (Advisors Module) with certification from NSE's Certification in Financial Markets (NCFM).
Dr. Mukul is involved in publishing research papers in journals of national and international repute indexed with SCOPUS, ABDC, UGC etc. He has attended various seminars and Faculty Development Programs. His subject and research interests include Marketing Management, Green Consumerism, Green Marketing, Consumer Behaviour, Strategic Management, Brand and Digital Marketing etc.
He has won numerous scholastic awards in his academic and professional career. He is core member of few entrepreneurial ventures too. He believes in garnering continuous knowledge in a collaborative learning environment synthesizing the tenets of concepts and its practical applications.